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How to Prompt Like a Pro

  • Specify your brand in the dropdown. Select your brand to ensure emails match your design system, voice, and knowledge.
  • If you want context or assets from a website, link it in the prompt. Brew can extract brand colors, fonts, logos, and other assets from any domain you share.
  • If you have a Figma design, paste the Figma URL with node-id. Brew will analyze the design and convert it to a responsive email that matches the style.
  • If you want specific images to be used, attach them. Upload images directly in the prompt to use exact assets you have.
  • If you want your email to look like one you’ve seen, remix it. Use the Remix feature to recreate designs using your brand assets.
  • If the first generation is not exactly what you wanted, tell it to edit. Use the chat interface to refine and adjust until it’s perfect.

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Brew Superpowers

These are the email marketing superpowers Brew has access to. For each superpower, you’ll see what it does, when Brew uses it automatically, when to use it directly, and a short example.
We’re constantly adding more superpowers to help you create better emails. Let us know if there are any superpowers you’d specifically like to see!
What it does: Extracts brand colors, fonts, logos, OG images, and contact details from a domain. Use this to ensure emails match the brand identity.When Brew uses it: When you mention a domain or ask Brew to “use brand” in your prompt.When to use it directly: When you want to guarantee Brew uses a specific brand asset set or when performing a rebrand.How to use it:
Use the brand from acme.com
What it does: Returns production-ready email component patterns for common layouts like product grids, checkouts, testimonials, pricing, and headers. These patterns encode responsive, email-client safe behavior.When Brew uses it: When your request suggests a known layout that benefits from a tested pattern.When to use it directly: When you want a specific layout pattern.How to use it:
I want a 3 grid layout
What it does: Fetches inspirational email examples from Brew’s example store to guide structure, spacing, and tone.When Brew uses it: When you request a style or mood rather than an exact layout.When to use it directly: When you want Brew to emulate a broad design language.How to use it:
Make it look like a luxury fashion promotional email
What it does: Converts your Figma designs directly into responsive, production-ready emails. Enter a Figma URL with a node-id parameter and Brew analyzes the design to match its style, then transforms it into email-ready HTML that works across all major email clients.When Brew uses it: When you paste a Figma link in your prompt.When to use it directly: When you want to convert a specific Figma design into an email.How to use it:
Convert this Figma design: https://www.figma.com/file/...?node-id=...
What it does: Captures a website or email screenshot for visual analysis. Brew uses the image only for analysis and does not embed the screenshot directly into the final email.When Brew uses it: When you upload or reference a screenshot and ask Brew to recreate the visual style.When to use it directly: For pixel-faithful recreation of an existing page or email.How to use it:
Take a look at this email and tell me what to improve [upload image]
What it does: Generates images from natural-language photography or illustration prompts and returns hosted URLs that are ready to embed.When Brew uses it: When you request images and do not provide assets.When to use it directly: When you require a new on-brand hero, product shot, or illustration.How to use it:
Create a hero image of a laptop on a wooden desk with warm morning light
Prompt tip: Use camera, lighting, composition, and material details. Avoid buzzwords and fantastical descriptors.
What it does: Produces new images that match a reference image so the visuals in an email look cohesive.When Brew uses it: When an OG or reference image is available and Brew needs additional images with matching aesthetics.When to use it directly: When you want new images matched to a reference.How to use it:
Create a product image that matches the style of our OG image, with the product on linen fabric and warm soft light
What it does: Performs image-to-image edits and returns new hosted URLs. Use it for color corrections, retouches, and small composition changes.When Brew uses it: When you ask Brew to tweak an image that is already used in the email.When to use it directly: When you want to keep an image but refine its look.How to use it:
Make the hero image warmer and more contrasty
What it does: Removes the background from images and returns transparent PNGs suitable for overlays.When Brew uses it: When you request a product or logo prepared for overlay on a colored section.When to use it directly: When you want to remove backgrounds from images for overlays.How to use it:
Remove the background from the product image so I can place it on a gradient
What it does: Creates short videos or animates images, converts them to GIFs, and returns hosted URLs. Animation is opt-in and should be used sparingly.When Brew uses it: Only when you request animation or indicate that motion is desired.When to use it directly: When you want to add animation to images.How to use it:
Animate our hero image to something exciting
Policy note: Static images are default. Keep motion subtle and limited to hero or product areas, and generally to 1 or 2 GIFs per email.
What it does: Given intent, components or examples, and image URLs, produces a production-ready email template that follows spacing, responsiveness, and deliverability constraints.When Brew uses it: When you ask Brew to compose an email from intent, components, or examples.When to use it directly: When you want to compose a complete email from scratch.How to use it:
Create a welcome email for Acme with our logo and hero image
What it does: Applies precise edits to existing email templates while preserving image URLs and responsive structure unless you provide replacements.When Brew uses it: When you ask Brew to modify an email already in place.When to use it directly: For rebrands and precise edits.How to use it:
Change the CTA text to 'Get Early Access' and make it our brand color. Replace the hero with the new image
Important rule: For full rebrand, list every replacement asset so Brew does a comprehensive swap.

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